ICA in Gothenburg
Found these great vintage photos taken at two different ICA stores in Gothenburg, Sweden. Most likely taken for publicity reasons for use in catalogs or magazines. ICA is one the largest retail chains in Sweden, started back in 1938 today boasting over 1600 stores nationwide. Can't help thinking how Americanized the ICA Bergköp store looks like.
ICA Bergköp store, Gothenburg, Sweden, early 1960s
ICA Bergköp store, Gothenburg, Sweden, early 1960s
ICA Tynnered Center, Gothenburg, Sweden, early 1970s
ICA Bergköp store, Gothenburg, Sweden, early 1960s
ICA Bergköp store, Gothenburg, Sweden, early 1960s
ICA Tynnered Center, Gothenburg, Sweden, early 1970s
Posted at 1:13 AM | 3 comments | links to this post 
My name is Chris and I live in Sweden. I love the 50s and 60s lifestyle and design. I am very fascinated by the architecture of the period too, for instance googie, modernism, the work of Joseph Eichler, John Lautner and Arne Jacobsen's international style. I have a large archive with space-age, library, bossa, cocktail, retro soundtracks and exotica music. I also believe that things were better in the old days.
3 Comments:
Supermarkets are an atrocity these days. Delights such as the ones depicted here have pretty much vanished and have been replaced with larger more impersonal stores and big-box warehouse stores where you have to buy a year's supply of whatever to save money. I mean does anyone really need a 500 pack of condoms? Does anyone really need a 10 pound bag of Captain Crunch? I remember when I was growing up and I went to Tops with my grandmother. It looked like this store and everyone knew everyone. The closest thing we have to this now is a Trader Joe's where everyone is a wanna be gourmet. A market is being built near my school by a Swedish company. I forget the name, but it is totally self-service
May 13, 2008 2:16 PM
There still are some smaller stores like this in Sweden, but major international companies are taking over more and more. Stores are replaced by big malls or "gallerior" as they are called in Sweden. There used to be a big Domus store not far from here that still looked like it did in the 80s, but now it's gone and converted to a mini mall instead. And yeah you are right, who needs a 500 pack of condoms? It's the 60s, where free love and promiscuous sex still rule, right?
May 13, 2008 2:44 PM
I like how you think Chris! My wife and I no longer wish to be reproductive so one of us got a vasectomy and that would be me.
May 15, 2008 2:02 AM
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