Attention all customers
I am not only interested in vintage design, architecture, lounge music and umm... stewardesses but also graphic design and typography seeing it has been my major subject in college and what what I work with for a living in a way. One thing that caught my attention lately are those old handwritten posters and placates that were found in major stores and outlets. Handwritten of course, they were in their own way a work of art. Done correctly they would both look elegant and selling. Of course, the effect would be the opposite if they were done the wrong way. Here are a couple of nice examples taken from a book about how to learn the quick lettering technique used for signs and billboards. Now grab your pens and start practicing.
Labels: advertising, design, malls
Posted at 4:48 PM | 6 comments | links to this post 
My name is Chris and I live in Sweden. I love the 50s and 60s lifestyle and design. I am very fascinated by the architecture of the period too, for instance googie, modernism, the work of Joseph Eichler, John Lautner and Arne Jacobsen's international style. I have a large archive with space-age, library, bossa, cocktail, retro soundtracks and exotica music. I also believe that things were better in the old days.
6 Comments:
If only some smart guy could create a font! I could create samples of what NOT to do. I actually miss these old hand drawn signs. Supermarkets are not as fun as they used to be.
April 20, 2008 4:06 PM
There are of course typefaces like that out there, but they need some tweaking and work to look like that. The best thing is to get a Wacom board and draw your own texts, just like in the signs!
April 21, 2008 4:15 PM
I've got a friend (pretty old fella, actually) who got his start as a graphic artist painting Coca-Cola Signs on the sides of buildings back in the 50s. From there he went on to become a professional Sign Painter. While his work was, perhaps, a bit more classy than the drawn signs in most stores, they are both dying (practically dead) artforms. I miss it all.
April 24, 2008 6:21 AM
Got any link where we can see his work Traitor Vic?
April 24, 2008 3:03 PM
I never thought of this before, that it actually was an experience in itself to look at this artfully hand-made "extra-pris skyltningar". But, I agree, it was!!!
May 1, 2008 10:56 AM
Pop Art!
May 5, 2008 7:31 AM
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